Welcome to Marketing Concepts (THEMKTG602).
This Bachelor of Tourism, Hospitality and Events Management subject will allow students to explore and apply modern marketing principles, concepts and practices. Students practice and apply acquired knowledge and skills throughout the subject by progressively developing a Marketing Plan for a business in their industry or their own workplace.
- Course Contact: Anne-Marie Miles
- Developer: Sarah Hancox
- Developer: Ian Heath
- Developer: Alan Holroyd
- Developer: Suzie Kelly